Turning Your Employees Into Brand Ambassadors

It takes time and effort to raise brand ambassadors for your business. But, you can make the process more efficient by encouraging more employee engagement. Here are five tips that will help you enjoy greater employee advocacy for your company. 1. Listen to Your Employees First Do you spend time…

Why Your Company Culture Is Essential to Building Your Brand

The corporate culture at Google is so iconic that it’s actually been featured in a movie. In “The Internship,” the employees are shown enjoying what can only be referred to as an adult playground — a place where desserts are unlimited, desks are optional and massages are given on demand.…