Do you remember the first movie you ever saw as a kid? You can probably recall everything from the opening credits to the outfits the people wore to the outcome of the big plotline. That’s the power of visual storytelling,…
If you’ve been creating lead gen videos and posting them on YouTube, Facebook, Instagram, Twitter or your blog, you could generate thousands of views weekly. But have you considered how powerful a LinkedIn video is for B2B marketing? Ramp up…
Animated marketing videos are powerful tools for engaging your audience and explaining how your products and services work. Many prospects and customers who won’t take time to read through your emails, text and articles will spend time watching an interesting…
The length of your marketing video is critical for optimum viewer engagement. While the optimal marketing video length varies from one hosting platform to another, for online video, the shorter, the better. Some loyal or captive audiences may watch some…
Video marketing evolves at a lightning-fast pace. Over the course of the past year, online video marketing has become an even stronger force to reckon with than before. Check out the following video marketing stats to get a feel for…
The most effective advertising is aimed at customers you believe will respond to your appeals and take the action you desire, whether that’s buying a product or signing up for a newsletter. Imagine if you could hand-pick this audience for…
Social media has gone from a medium focused on words to one obsessed with images to the current infatuation with video. Over recent years, video has become an integral part of the social media experience, with virtually every major platform…
