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TikTok: Your Video Marketing Strategy

June 1, 2022January 30, 2023 PixelFishSocial Media

Integrating TikTok into your video marketing strategy is essential in growing your business. Originally, the app was made as a short-form video-sharing platform, primarily for lip-syncing and dancing videos in 2016 in China with the name Douyin. It later launched in 2017 outside mainland China as TikTok, becoming available worldwide…

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How You Can Utilize Videos on LinkedIn to Drive Leads

June 20, 2018March 28, 2018 PixelFishSocial Media

If you’ve been creating lead gen videos and posting them on YouTube, Facebook, Instagram, Twitter or your blog, you could generate thousands of views weekly. But have you considered how powerful a LinkedIn video is for B2B marketing? Ramp up your LinkedIn lead gen efforts with short videos. Videos are…

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How to Utilize Animated Marketing Videos for Your Business

June 6, 2018March 28, 2018 PixelFishAnimated Video, Video Marketing

Animated marketing videos are powerful tools for engaging your audience and explaining how your products and services work. Many prospects and customers who won’t take time to read through your emails, text and articles will spend time watching an interesting animated business video. So, how can you make the best…

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B2B Marketing & Social Media: What You Need to Know

May 9, 2018March 28, 2018 PixelFishSocial Media

Social media is no longer the exclusive preserve of B2C marketers. B2B marketing campaigns are now thriving on social media, with certain marketers saying it’s fast becoming the most effective marketing channel for their B2B lead gen efforts. What Is B2B Social Media Marketing? Before you try to do any…

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How Long Should Your Marketing Videos Be?

April 18, 2018March 28, 2018 PixelFishVideo Marketing

The length of your marketing video is critical for optimum viewer engagement. While the optimal marketing video length varies from one hosting platform to another, for online video, the shorter, the better. Some loyal or captive audiences may watch some longer videos — but, with the short attention span of…

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Video Marketing and Social Media: Why It’s Important

August 9, 2017August 2, 2017 PixelFishSocial Media, Video Marketing

Social media has gone from a medium focused on words to one obsessed with images to the current infatuation with video. Over recent years, video has become an integral part of the social media experience, with virtually every major platform now supporting video. Whether you watch a new movie trailer…

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PixelFish Insights

Holiday Shopping | How To Connect With the Holiday Shopper With Advertising

November 1, 2023October 12, 2023 PixelFishecommerce

As the sound of the jingling bells gets louder, the air fills with the aroma of delicious holiday treats, and the atmosphere of holiday shopping sets in; it’s time for businesses to get into action. The holiday shopping frenzy is about to begin, and you need to cash in on…

From Good to Great: Elevating Your Marketing with the Fusion of Content, Search, and Video

October 1, 2023October 7, 2023 PixelFishDigital Marketing

Content marketing is expected to generate a revenue of $107.5 billion in 2026. At the same time, 40% of the US ad revenue is generated through search, whereas revenue generation through video marketing is forecasted to spike in the next few years.  So, what do you put together with this…

Why Hire a Professional Video Agency

September 1, 2023September 1, 2023 PixelFishVideo Production

In the sea of digital marketing, viral videos have become a key component of many businesses’ efforts to capture a broad audience. The art of engaging a broad audience and gaining views, likes and shares is vital. Although many businesses look to cultivate employees to possess these skills in-house, hiring…

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