Ten Digital Marketing Trends In 2022

This list of digital marketing trends for the year 2022 is based on our extensive analysis of a number of search trends, online trends, and social media trends. We believe that these trends are going to be the most significant in the next decade. As you read this list, consider…

What Influences Advertising

There’s no doubt about it.. advertising greatly influences people. Otherwise, why bother creating ads? But being in marketing, we also know that people’s behaviors also tell us what influences advertising. After all, ads are created for people in specific target markets.  Ads are strategically created and distributed to entice people…

5 Ways Artificial Intelligence Will Impact the Future of Marketing

Artificial intelligence (AI) is playing a key role in society. From securing our homes, autocorrecting our text, and answering our queries, AI has penetrated our everyday lives and will impact the future of marketing. In the marketing world, AI is hard at work. Targeting with Google Ads, chatbots that help…

Best Marketing Practices for E-Commerce Businesses

There are some really simple marketing practices to follow when you have an e-commerce business. These practices also don’t break the bank if your e-commerce is fairly small or new. Just always remember that it is paramount that you reach your target audience.

Creating A Marketing Budget for 2020

While any marketing budget is dependent on company size, outreach, and need, businesses across the board are newly challenged to consider their role in the changing technological landscape of digital advertising.

A Quantitative Look at Video Marketing in the Digital Age

Capturing someone’s interest as they scroll through your website or social media feed can is subjective. No matter how much time or resources you pour into your marketing campaign, a slew of factors seem beyond your control: the number of competitors in the marketplace is continually in flux; you can…

Strategic Video Distribution: How to Reach Your Audience

Producing video marketing content takes company time, energy, and resources, which is all the more reason to ensure that you reach your intended audience. In the most general, the more successful distribution strategies bring content to consumers as opposed to waiting for them to find it, as well as maximize…

A Behind-The-Scenes Look Into PixelFish

The quality of video production services offered by PixelFish start with conversations between the creative team and the client about the ideal visualization of their brand, their story, and the product that they’re putting out into the world. Rob Archer, Post-Production Supervisor, has worked for PixelFish since he graduated college…